Coaching: Manager's Corner: With the Referral System, Life Comes First

What a great aticle! It illustrates my point about referral based marketing and how powerful it is.

My Painting for Profits eBook shows painters how to quickly, cheaply, and effortlessly build a solid foundation of quality referral sources.


Coaching: Manager's Corner: With the Referral System, Life Comes First:

"Why is working by referral a proven strategy for success in any business climate?

Working by referral is a proven strategy because trial and error is eliminated. It is time tested and trust is built in.

Have the basic elements of working by referral changed? If so, how?

Not really. Technology moves us faster and connects us globally, instantly. We gather information on the Internet, however, people represent and serve us.

If you go back to Brian’s original inspiration for starting this company, it was based on the century-old practice of his family’s painting business in Ireland.

Although technology and transportation may make getting together easier, it’s always reverting back to face-to-face, or person-to-person interaction. That’s why this system works so well. "